Templates · Play before you build

Twenty-three campaigns,
ready to play.

Each template is a complete campaign: the game, the rewards, the rules and a look. Unlock the demos to play them here, then start your own from one and add your brand and your codes. Looks have templates too: see one wheel in four seasonal looks.

Get started free

Playable demos

Unlock the demos to play them here.

Every demo on this page is a real campaign you can play. Pick one way in and every demo on the site opens at once, for 90 days on this device.

We’ll use this to follow up about Portico. Privacy

01Welcome Wheel

Instant-win coupon wheel

A wheel where every spin wins. A shopper spins, lands on a discount and receives a single-use code to use at checkout.

Rewards
10% off, 20% off or free shipping, each a single-use code.
Rules
Every spin wins. The code is shown on the play page and sent by email.
Best for
A QR code on a shelf card or bag, a link on a receipt or in a newsletter.

Unlock to play this demo

Unlock the demos
02Scratch Card

Scratch for a discount

One scratch card per person. Match three symbols to reveal a discount, delivered as a single-use code.

Rewards
10% or 25% off, each a single-use code.
Rules
One card per person, checked against the customer’s account when they are signed in. Every card reveals a discount.
Best for
Packaging inserts, product pages and in-store posters.

Unlock to play this demo

Unlock the demos
03Scratch Card

Daily return streak

A scratch card a day for signed-in customers. Each day brings 5% off, and the fifth day in a row brings 20% off.

Rewards
5% off each day, 20% off on day 5 of a streak.
Rules
One card a day for a signed-in customer. A missed day starts the count again.
Best for
An app, a member area or a loyalty page, and a receipt that invites people back tomorrow.

Unlock to play this demo

Unlock the demos
04Calendar

Seasonal calendar

Twelve days before a holiday or a sale: a door a day, each a box, a scratch card or a wheel with a small gift and a rarer star prize.

Rewards
A small gift or a rarer star prize behind every door, each a single-use code.
Rules
Each door opens at midnight in the campaign’s time zone, and the server keeps future doors locked. In the template a door opens on its own day only; this demo leaves a missed door open until the calendar ends.
Best for
A newsletter, an app or a loyalty page in the run-up to a holiday, a launch or a sale.

Unlock to play this demo

Unlock the demos
05Quiz

Booth quiz

A short quiz for a stand. Visitors scan the booth’s QR code, answer three to five questions on their own phone and see the result on one screen.

Rewards
A sponsor coupon or an entry into a draw for finishing. Or none at all: the reward-free version asks for no contact details, and this demo is that version.
Rules
Plays count only between the event’s opening and closing times, with a limit per person. Name, email and company are asked for only when there is a reward to send.
Best for
A QR code on each booth, a screen at the stand, a sponsor’s space at a match or festival.

Unlock to play this demo

Unlock the demos
06Quiz

B2B lead quiz

A knowledge quiz about your field that ends in a short B2B form: work email, company, role, company size and whether they would like a call. Each field is mapped to a common CRM field name.

Rewards
Optional: a content link such as a guide or a report, or none.
Rules
A lead is qualified when the score reaches the pass mark and the form conditions you choose hold, such as a company size of 10 or more. Every lead reaches your CRM by webhook, marked qualified or not.
Best for
A trade-show stand, a campaign landing page, a newsletter or a sales follow-up.

Unlock to play this demo

Unlock the demos
07Prediction

Match-day prediction

A round of matches in one campaign. Fans pick each result before kick-off, the real results settle the scores, and a leaderboard ranks the round.

Rewards
Prizes for the top of the leaderboard, awarded automatically when the round closes.
Rules
One set of picks per person, final once sent. Each match locks at its kick-off. An email is needed, so the prize and the result can reach them.
Best for
A club app or newsletter before the weekend, a sponsor’s page, or a QR code in the programme.

Unlock to play this demo

Unlock the demos
08Poll

Weekly fan poll

One question a week, such as player of the match or the best scene of the episode. Fans vote once and see the results straight after.

Rewards
None. Seeing how everyone else voted is the pay-off.
Rules
One vote per person. The results show after voting. The answers stay anonymous unless a form is added.
Best for
An article, a match report, a social post or an app notification.

Unlock to play this demo

Unlock the demos
09Memory

Weekend memory tournament

A memory game with a leaderboard that runs over a weekend. Players pick a nickname, play for their best score and climb the ranks.

Rewards
A prize ladder by rank, awarded automatically when the weekend closes.
Rules
Every flip is checked by the server. The leaderboard shows nicknames only, never contact details. Below a minimum number of players, the tournament is void and nothing is awarded.
Best for
A club or sponsor app, a matchday programme, a newsletter or a screen at the ground.

Unlock to play this demo

Unlock the demos
10Sliding Puzzle

Sliding puzzle

A 3×3 or 4×4 sliding puzzle dealt by the server. Players solve it in as few moves and as little time as they can, and a leaderboard ranks the best.

Rewards
A prize for a solve within the moves and time you set, or an entry into a draw for every solve.
Rules
Every move is checked by the server. On the leaderboard, the fewest moves rank first, then the fastest time, with nicknames only and never contact details.
Best for
A club or sponsor app, a campaign page, a newsletter or a screen at an event.

Unlock to play this demo

Unlock the demos
11Recommendation

Which character are you?

A few light questions that match each person to a character from your series, film or show, with a result worth sharing.

Rewards
An offer link per character, such as the episode to watch next or a subscription offer.
Rules
No right answers and nothing drawn: the same answers always give the same character.
Best for
A show page, a social post, a newsletter or a second-screen moment during a broadcast.

Unlock to play this demo

Unlock the demos
12Calculator

Savings calculator

A few questions about a bill or a business, and an estimate of what could be saved. The visitor gets a useful number; you get a lead with the result attached.

Rewards
The estimate itself, and an optional copy by email.
Rules
Each input stays within the limits you set, and the server works out the result. A lead reaches your CRM by webhook with the inputs and the estimate.
Best for
A landing page for an energy, utility or software brand, a trade-show stand or a sales follow-up.

Unlock to play this demo

Unlock the demos
13Mystery Boxes

Mystery boxes

A row of identical closed boxes. A shopper picks one and it opens on the reward the server drew, ready to claim.

Rewards
10% off, free delivery or a free sample, each a single-use code.
Rules
Pick a box: every box holds a reward. The pick decides which box opens, not what is inside it.
Best for
A product launch page, a loyalty email or a QR code on packaging.

Unlock to play this demo

Unlock the demos
14Plinko

Plinko drop

A chip dropped into a branded board of pegs, bouncing down to the slot that holds its reward.

Rewards
Seven slots: 5% off in the centre, free delivery between, and 25% off at the edges, each a single-use code.
Rules
Every drop lands on a reward. The reward and the chip’s path come from the same committed seed, so the public verifier can redraw the drop.
Best for
A campaign landing page, a first-visit offer or a screen at an event.

Unlock to play this demo

Unlock the demos
15Reels

Prize reels

Three reels spin and stop left to right on three matching prize symbols, and the highlighted line leads to the claim.

Rewards
10% off, free delivery, a free sample or 30% off, each a single-use code.
Rules
The reels always stop on three of a kind, so every spin wins. Nobody pays to play, and no other prize is ever shown as one step away.
Best for
A receipt or table-card link, an app message or an arcade-style stand.

Unlock to play this demo

Unlock the demos
16Free Kick

Free kick challenge

Pull back, release and watch the ball bend into a reward zone of a goal dressed in your brand.

Rewards
Five goal zones: 10% off in the middle, free delivery, and 25% off in the corners, each a single-use code.
Rules
Every kick scores a reward. The kick sets the aim and power on screen, not the reward: the server draws the zone before the ball flies.
Best for
A matchday activation, a sponsor’s stand or a fan-club newsletter.

Unlock to play this demo

Unlock the demos
17Match Point

Match point rally

A serve, a short rally timed with taps, and a final return that lands in a reward zone of a branded court.

Rewards
Six court zones: 10% off, free delivery, and a free sample in the back corners, each a single-use code.
Rules
Every rally ends in a reward zone. Taps time the swings and a late tap still connects; timing never changes the reward the server drew.
Best for
A tennis tournament stand, a sponsor’s page or a sports-themed loyalty email.

Unlock to play this demo

Unlock the demos
18Bowling

Bowling strike

A swipe rolls the ball down the lane, and the number of pins that fall reveals the reward.

Rewards
10% off on a low pin count, free delivery, and 25% off on a strike or a nine, each a single-use code.
Rules
Every roll knocks down at least one pin and wins a reward. The swipe starts the roll; the server has already drawn the pin count.
Best for
A welcome offer, a seasonal reward or a new game in an existing loyalty journey.

Unlock to play this demo

Unlock the demos
19Tap to Risk

Risk ladder

The player starts on the bottom rung of a prize ladder, taps to climb and decides when to bank. A burst drops them back to the bottom prize, never to nothing.

Rewards
Four rungs: 5% off, then 10% off, then 20% off, then a free gift at the top, each a single-use code.
Rules
Bank any rung you reach. A burst drops back to 5% off, never to nothing. The server draws the highest rung this play can reach before the first tap.
Best for
A loyalty page, an app or a returning-customer email.

Unlock to play this demo

Unlock the demos
20Wildhunt

Wild hunt

A run down a four-lane road past obstacles, with the Hunt behind, to a gate where the tapped lane opens onto the reward.

Rewards
10% off, free delivery or a free sample behind the four lanes of the gate, each a single-use code.
Rules
Every run reaches the gate and nothing is lost on the way. The reward is drawn before the run begins, and the tapped lane opens onto it.
Best for
A launch page, a seasonal campaign or a loyalty journey that needs more movement.

Unlock to play this demo

Unlock the demos
21Survey

Pulse survey

Four quick questions: how you shopped last, an overall score from 1 to 5, how likely you are to recommend from 1 to 10, and one thing to improve.

Rewards
10% off your next order for finishing, as a single-use code.
Rules
The answers are never shown publicly. Review them in the console and export them as CSV.
Best for
A team check-in, a post-event follow-up or a customer feedback round.

Unlock to play this demo

Unlock the demos
22IcePeak

IcePeak climb

A ninety-second climb up the day’s mountain with on-screen controls, slippery ice and a ladder on a few floors. Everyone climbs the same mountain that day, and a score past the target wins.

Rewards
20% off for a climb past 3,000 points, as a single-use code.
Rules
One climb per session. The server replays every press to score the run.
Best for
A QR code on a stand or a screen at an event, a winter campaign page or a newsletter.

Unlock to play this demo

Unlock the demos
23IcePeak

IcePeak summit

Tap to climb a pixel mountain a floor at a time. Every height holds a reward, and the summit crystal holds the rarest.

Rewards
10% off, free delivery, 25% off or a free gift at the summit, each a single-use code.
Rules
Every climb wins. The server draws the height with the prize before the first tap.
Best for
A QR code at a stand or on a shelf card, a link in an app or a newsletter.

Unlock to play this demo

Unlock the demos

A template starts a draft campaign with the game, rules and look already set. Its prizes wait for your own codes or links before the campaign can go live; a campaign without prizes has none to wait for. Retail · Events · B2B · Sports · Media · Retention · Rivals · One brand in four looks ↗

Your brand. Your next big idea.

Let’s make it
worth playing.

Tell us about your audience and your next campaign. We’ll help you find the right game.

Talk to the studio